
Why A Hoodie?
Hoodies have been a popular clothing item for decades, but they have also been associated with negative stereotypes and cultural baggage. For example, hoodies have been linked to gang affiliation and criminal activity, leading to their ban in some schools. Additionally, hoodies have been associated with unemployment and a lack of education, which has led to negative perceptions of young people who wear them.
However, hoodies have also been used as a symbol of solidarity and comfort in African American culture and as a form of protest by activists. Many rappers and musicians have also incorporated hoodies into their style, making them a popular fashion item in hip hop culture.
It’s important to note that the hoodie is a versatile clothing item that can be worn for many different reasons. While there may be negative associations with hoodies, they can also be a symbol of comfort, style, unity and cultural identity. Ultimately, the meaning behind a hoodie depends on the person wearing it and the context in which it is worn.

Own Your Power


Hoodie Mission
Power In The Hoodie, (PITH) is dedicated in spreading awareness about the significance of promoting positivity and empowerment in changing the mindset towards violence in our communities.
PITH is more than just a clothing brand; we’re a community of individuals who believe in the power of self-expression and social change. Our hoodies are designed to empower and inspire, with powerful messages to create change in our communities.
Our mission is to create a movement that not only supports reducing violence but also encourages a shift towards a positive mindset. We believe that taking guns off the streets is not enough, we also need to create a culture where positivity and empowerment is a norm.
PITH provides a high-quality clothing brand that inspires our customers to be the catalyst for change in their communities.
Our ultimate goal is to make a difference in the world and be a solution.
In Service To Make A Difference
PITH
Team
